The Journey: Walking the Road to Bethlehem
Promotion Plan

Who are the people we want to reach…

in our church?

in our community?

What messages do we want to communicate…

to our church?

to our community?

What media will we use to communicate our messages…

to our church?

to our community?

What goals do we want to achieve, and how can we measure our results?

Overall program

Worship

Sunday school and small-group studies

Youth groups

Childrens’ groups

Other

What is our budget, and how will it be allocated?

What is our schedule? (See Calendar)

Summary